INSIGHT . AUDIT & DEVELOPMENT
Most large marketing organizations produce too much data and research output and not enough actionable insight.
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If this reflects your experience, I can help in three ways:
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AUDIT
I can help evaluate your business' research needs and how they match with current research investments. I will then recommend ways to streamline and optimize your current arrangements using the latest techniques and methodologies. And additionally how to improve the information flow through the business.
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INSIGHT MINING
Often the most valuable insights are simply left buried in the data. If you're sitting on piles of research reports and data but feel unhappy or uncertain about the insights they are yielding - I can help review that information to extract meaningful and actionable insight.
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INNOVATION
It's likely your competitors are looking at the same research you are. If you are looking for more innovative research approaches to give you an edge on the competition I have extensive experience of innovative research design. Different in, Different out.
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